Taglines & Slogans
Do people forget you moments after they meet you? If you introduce yourself by saying "I'm an accountant" or "I'm a software developer,"
most people think, "I don't need that" and immediately click off to what you are saying.
But if an accountant uses a catchy tagline like, "I make your life less taxing" you are likely to smile and remember it. As a result,
when you or your friend needs an accountant, you'll think of this person.
How can this help you?
A catchy, memorable tagline or slogan gives your customers a way to remember your business. When you are networking, you'll stand out in the
crowd of people who say, "I'm a (profession/business)."
What are taglines & slogans?
Taglines: Descriptive phrases, usually 2-8 words, that tell what the company does. For example, as a business writer, my
tagline is: "If you need help, get it in writing."
Slogan: A simple, dynamic phrase that represents a brand. Think of Nike's "Just Do it"
What I can do for you:
If your image in undefined, you'll have difficulty telling people exactly what you do, and you may be losing business.
I can help you crystallize your image by asking basic questions that help you define your typical customer and market. Then
I'll provide you with 10 catchy marketing phrases, company slogans or taglines. Usually, one or two are winners.
Would you like a tagline or slogan to help you get noticed and remembered? Call me at
(514) 336-4339 or
1-877-462-4384,
or email me at Lynda@Impressforsuccess.com
If you need help, get it in writing!
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